Creative Cube

Room 7.E.13 - Campus I

The Creative Cube experimentally investigates the influence of the room atmosphere on the creativity of individuals and teams.

Factors influencing work efficiency

Light intensity
Light colour
Moving light that simulates natural lighting conditions
Noise, music, volume of background noise
Aromas and fragrances
Active substances such as caffein

Available equipment

Iluminated ceiling (with 40,000 LEDs)
BOSE sound system
Lego Serious Play LSP®
Room-fragrancing system
Magnetic and write-on walls
Mobile and multifunctional high quality presentation furniture equipped with creative materials (Brain Butler)
Web and video cameras

Workshop methods applied

Lego Serious Play
Design Thinking
Scrum
Triz

Contact

Head of lab

Prof. Dr. Uwe Sponholz

Phone

+49 9721 940-8409

E-Mail

uwe.sponholz[at]thws.de

Visiting Address

Konrad-Zuse-Straße 2
97421 Schweinfurt

Room

20.1.94

Office Hours

Contact Hour Winter 2024:

Thursday 2.15 to 3.15 pm

Contact Hour Winter 2024

Please register via Email (uwe.sponholz@thws.de). In case, you want to meet online, please click on the link below.

Meeting-ID: 623 5354 1464

Function(s)

Programme Director of Business with Europe
Head of VR Lab
Head of Creative Cube

Areas of Duty

Teaching: B2B Marketing and Sales - Applied Project Management - Design Thinking - Strategic Management - Buying Behaviour - Change Management and Leadership

Research: H2H Marketing and Branding, Human Experience Design with XR Technology, Creativity Research

Labs: MAVEL-Lab - Creative Cube